Working leads in the wrong order has a price.

Plug in your funnel. See what a prioritized queue is worth.

Your funnel

The basics

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Changes the speed-to-lead benchmarks and illustrative band in your full report. Does not change the headline gap above (except the speed-opportunity range shown once you're at full coverage).

Adjust the assumptions
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One inbound rep gets through about 50 meaningful touches a day. A hot lead needs 3 to 4 touches. That is roughly 15 sales-worthy leads a day, about 300 a month.

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Base, commission, benefits, and overhead combined. Typical range for a fully loaded inside-sales rep is $60k to $100k; edit to match your team.

Tier 1, your hottest leads
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Tier 2, mid-quality leads
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Tier 3, your longest shots
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*Defaults are benchmarks from scoring models we've built. Edit anything.

Your lead pool and quality
    Close rate by tier
    Live numbers
    Working in order received
    Deals per month
    0
    Revenue per rep, per year
    $0
    Working in score order
    Deals per month
    0
    Revenue per rep, per year
    $0
    The annual gap
    $0
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    The numbers above are the headline. Your full report is one work email away.
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    In the full report:
    • The receipts behind these numbers
    • What each additional rep is actually worth
    • What sub-5-minute response does to qualified-lead conversion
    • The sub-5-minute play: the exact process
    You are staffed for coverage. Your lever is speed and order.

    With enough reps to work every inbound lead, scoring cannot add deals: every lead gets worked either way, which is why the two scenarios below land on the same totals. What order still decides is who gets the five-minute response and who waits hours for a callback. For most teams, that is where the remaining money sits.

    The math, worked two ways
    Work leads first-come-first-served
    
        
    
        
    
          
    Work the best leads first
    
          
    
        
    
      
    
      
    
    
    

    
    
      
    What each rep is worth
    
      
    
      
    
        
    
          
    RepsThe slice they unlockDeals addedRevenue added per yearPays for themselves
    
          
        
    
      
    
      
    
      
    
      
    
    
    

    
    
      
    Three ways forward
    
      
    
        
    
          
    Do nothing
    
          
    
        
    
        
    
          
    Hire your way out
    
          
    
        
    
        
    
          
    Score the funnel
    
          
    
        
    
      
    
    
    

    
    
      
    One more thing: this model counts a junk lead as one wasted slot. In funnels with real spam or fraud, each junk lead eats more rep time than a good one. Your real gap is bigger than this number.
    
      
    It also prices none of the speed effect. A scored queue puts your fastest response on your best leads, and in transactional funnels response time moves close rates on its own.
    
      
    And scoring changes the hiring math: the table above shows what each additional rep is actually worth, and how a scored team hits the same revenue with fewer reps.
    
    
    

    
    

    
    
      
    
        
    First attempt inside 5 minutes vs 30+ (published research, insidesales.com)
    
        
    
          
            CONTACT ODDS
            
            100x

            QUALIFICATION ODDS
            
            21x

            CONVERSION
            
            8x
          
        
    
        
    These studies measure contact and qualification odds, not closed revenue.
    
        
    A separate insidesales.com analysis of 5.7 million inbound leads found conversion 8x higher when the first attempt came inside 5 minutes.
    
        
    
        
        
    
        
    Illustrative scenario, deliberately conservative next to the published odds.
    
      
    

      
    
        
    The sub-5-minute play
    
        
      
          
    1. Enrich, dedupe, score, and route in under 30 seconds.
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    2. Send the instant confirmation, but do not count it as contact. A machine said hello; a human has not.
      3. 
          
    3. First human attempt inside 1 to 2 minutes for Tier 1.
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    4. No connect? Go multichannel and persistent: published research puts contact probability near 90 percent by 6 to 12 attempts.
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    5. Escalate before the 5 minute SLA breaches: round robin fallback, manager queue, or SDR coverage.
      6. 
        
    
      
    
    
    

    
    
      
    
        
    In a back-test against 12 months of closed deals, Tier 1 leads were 5x more likely to close than Tier 3, at 99.9% statistical significance.
    
        
    You are on the list. The full course, where we build this entire system live, lands in this inbox first.
    
      
    
    
    

    
    
      
    Watch the 5x result
    
      
    WareSpace had more inbound than two reps could work and no way to tell which leads deserved the time. Their CMO explains what happened once we scored their full history against what actually closed.
    
      
    
        
      
    
      Eric Golman, WareSpace
    
    

    
    
      
    
        
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