Clay Use Cases

Enrich your source list with 75+ data providers

Give us the raw account or contact list, and we enrich with any data you want. Pull headcount from company LinkedIn profiles, scrape 10k reports, parse open jobs, fundraising data, etc. Clay can often 2-3x data coverage over a standalone provider.

Automate manual research workflows

We write custom AI prompts to automate research which previously required a human. We can bucket accounts into custom industry segments, spot relevant pains in job descriptions, read 10k reports, and more.

Surface target contacts at qualified accounts

Give us your requirements (job titles, contact locations, time in role, keywords in LinkedIn profile bio or work description, etc.) and Clay surfaces all of the relevant contacts at your qualified accounts in seconds.

Maximize coverage, minimize costs

Maximize coverage, minimize costs

Automated inbound lead enrichment, qualification and routing

Automated inbound lead enrichment, qualification and routing